Virtual Assistant

1.1 Definition A virtual assistant performs administrative tasks for their client remotely. VAs are in high demand in this digital era by entrepreneurs and online businesses. In addition, they don’t need to spend money on office location or transport. Moreover, it is also beneficial for VAs as they don’t have to commute to work andContinue reading “Virtual Assistant”

Social Media Consultant

1.1. Definition Did you know that there are many companies out there that are paying people to optimize and manage their social media presence? Well, that’s exactly, what a social media consultant do. A social media consultant is a person who 1.2 Job Description 1.2.1 Job Purpose A social media consultant develops online media campaignsContinue reading “Social Media Consultant”

Buyer Behaviour

Understand how your consumer behaves if the first step in developing your marketing strategies Target Audience The target audience is mainly household decision maker, middle class people, low income earner. Market segmentation Market segmentation is when customers or prospects are split up into different groups sharing a similar or comparable need, want or interest. (McDonaldContinue reading “Buyer Behaviour”

Marketing Environment

Marketing is so much more than just selling and once you understand the art of marketing, you are already half way towards success Marketing environment According to Philip Kotler, marketing environment refers to the external factors that affect a company to maintain good relationship with its customers. (Shreyasi Ghose, 2015) It is very important toContinue reading “Marketing Environment”

McDonald’s Business Strategy

Smile, food and good time Section 1 : Mission and Vision of McDonald 1. Introduction Business strategy helps a business to shape an action plan in order to achieve its desired objectives. Implementing the right strategy will help a business to be successful. 1.1 Mission and Vision of McDonald’s 1.1.1 Mission Statement A mission statementContinue reading “McDonald’s Business Strategy”

Benefits of Doing Business Online

Start now, start before you are ready and make it happen Advantages of Running an Online Business In the previous post, we have talked about the definition of online business. Today we will go through the benefits of having an online business. From overcoming geographical barriers to making the life of your customers easier, youContinue reading “Benefits of Doing Business Online”

Online Business

Design the life you want Online Business Online business, a term that is trending these days. But what does online business really mean? It is to realize business activities on the internet from advertising, buying and selling products and services. Online businesses have made the life of many people easier, for instance, you can nowContinue reading “Online Business”

Emotional Intelligence in Business

A high emotional intelligence and a high intelligence are the perfect formula to bring a business to the top. Emotional intelligence is when a person is able to understand and control their own emotions and that of others. The five components of emotional intelligence are firstly to be able to recognize and understand your ownContinue reading “Emotional Intelligence in Business”

Boss Lady

Know exactly what you need and what you want and don’t be afraid to go after it. In this modern era, there is a growing number of female entrepreneurship in political, business administration and management, finance, scientific or fashion industry.With advanced technology and network or policies supporting female entrepreneur, this helped to ease women intoContinue reading “Boss Lady”