Marketing

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Branding

Your brand, your story Branding in Marketing Branding is the marketing practice of actively shaping your brand. It’s what your business needs to break through the clutter and grab your ideal customer’s attention. It’s what transforms first-time buyers into lifetime customers and turns an indifferent audience into brand evangelists. It’s what you need to standContinue reading “Branding”

Importance of Marketing in Business

Create powerful marketing strategies by knowing your environment Marketing is an effective way of engaging customers. As a business owner, you should understand the distinction between engaging customers and pushing your offers to them. This can be done through social media marketing and through regular emails to your subscribers. The most important thing to doContinue reading “Importance of Marketing in Business”

Differences Between International and Global Marketing

Why play it small when you can play it big? International Marketing Definition International marketing refers to marketing action plans, strategies, and tactics created for a particular foreign market. Although rebranding packaging is one way that companies do international marketing, they can also rebrand products and their retail locations. For example, some companies might rebrandContinue reading “Differences Between International and Global Marketing”

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